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Business Overview

Target Audience

Who are your ideal customers (age, location, interests, income level, etc.)? What problem does your product/service solve for them? Where do your customers usually come from (online, referrals, offline, etc.)?

Business Operations & Sales

How do you currently sell your products/services (e-commerce, physical store, direct sales, etc.)? What are your most popular products/services? What is your average order value (AOV) or revenue per customer? What is your monthly revenue and profit margin?

Marketing History & Strategies

Have you used digital marketing before (Facebook Ads, Google Ads, SEO, email marketing, etc.)? What marketing strategies have worked best for you? What challenges have you faced in marketing your business? Do you have a website or landing page? If yes, what’s the URL?

Goals & Expectations

What are your business growth goals for the next 3-6 months? How much additional revenue are you aiming for? Are you comfortable with a performance-based marketing model where we take a percentage of sales?

Budget & Decision-Making

What is your current marketing budget, if any? Who makes the final decisions regarding marketing in your company?